Powered by Purpose.
Built for Impact.
The Africa Pavilion is more than an exhibition space—it’s a platform for transformation. Led by three visionary women committed to shifting global perceptions, to position Africa as a global force for innovation — delivering impactful solutions to global challenges, and building lasting bridges between the continent and the world.
Africa Pavilion at CES 2025
CES 2025 marked a significant milestone as the first-ever Africa Pavilion took center stage, showcasing Africa’s role in the global tech revolution. Led by Easy Show Morocco the event was a dynamic platform to celebrate African creativity, ingenuity, and technological prowess.
Africa Pavilion Mission
We champion African startups, companies, creatives, and change-makers at premier international tech expos. After advocating for Africa’s inclusion at the World Electronics Forum in Morocco, we launched the first-ever Africa Pavilion at CES 2025.
This fall, we expand the journey to CEATEC in Japan and KES in Korea, creating opportunities for visibility, investment, and cross-continental partnerships.
Each Pavilion offers two ways to participate:
Exhibitor Booths for startups and companies ready to present their solutions.
Delegation Access for founders, ecosystem builders, and stakeholders to join curated meetings, tours, and networking events.
We provide pitch support, international matchmaking, press coverage, and a community to rise with. This is about more than presence—it’s about positioning Africa at the heart of global tech. Join the Momentum. Trade. Tech. Transformation. Africa is not arriving. Africa is already here.
Global Visibility
Showcase African-led innovation on the world’s biggest technology platforms.
Strategic Networking
Connect directly with global tech leaders, investors, and industrial partners actively seeking African opportunities.
Commitment to Africa
We are building a global stage where African technology solutions meet global demand.
Japan’s Premier Tech & Innovation Showcase
Dates: October 14–17, 2025
Location: Makuhari Messe, Chiba, Japan
Audience: 100,000+ visitors | 800+ exhibitors | 25+ countries
Organizer: CEATEC Management Office
Website: www.ceatec.com
Korea’s Flagship Electronics & Innovation Expo
Dates: October 22–25, 2025
Location: COEX Convention Center, Seoul, South Korea
Audience: 50,000+ visitors | 600+ exhibitors
Organizer: Korea Electronics Association (KEA)
Website: www.kes.org
CES 2025 Celebrates launch of Inaugural Africa Pavilion with African digital transformation ecosystem partners
CES 2025 : Lamia Aamou, co-fondatrice d'Africa Pavilion, revient sur les innovations marocaines
TV5Monde Et si... vous me disiez toute la vérité, Lamia Aamou. Présentation : Denise Époté.
Tech Supporting Global Enhancements, CES 2025 produced by CTA.
France 24 - Le Journal de l'Afrique
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Easy Show Morocco proudly stands as the visionary force behind the first-ever Africa Pavilion at CES, uniting innovators, startups, and thought leaders from across the continent under one groundbreaking initiative. As the founding organizers, Easy Show Morocco has been instrumental in conceptualizing and executing this historic pavilion, showcasing Africa’s vibrant tech ecosystem on the global stage.
Want to be part of Africa Pavilion?
We believe Africa doesn’t just deserve a seat at the table — Africa belongs in designing the table.
Africa Pavilion exists to build global bridges, unlock markets, and amplify Africa’s role in solving tomorrow’s global challenges.
Join the Africa Pavilion and pitch your groundbreaking solutions to global industry leaders.
Collaborate with us to support Africa’s innovation ecosystem.
